31 Mar 2014


From: Nike Inc.

Newly unveiled today are the home and away kits that England will sport in Brazil this summer, the second release under new sponsors Nike. As clean and simple in aesthetic as anything, they paint a pretty silhouette of white and red respectively, designed with subtle features and finishes that we can appreciate. The details draw inspiration from knights' armoury from the pin stripes to the segmented panelling at the shoulders, made with a silver satin in the home kit that shines in the light, as does the Three Lions crest. The gallery image I was most drawn to is the new typography they will carry, designed by Neville Brody — a pioneer of the magazine industry with The Face in the 1980s and now programme leader of Visual Communication at the RCA (where I would love to study one day). On the footballing front, a feast of young English footballers have been in glittering form in the Premier League of late, from the likes of Sturridge and Barkley to the Southampton starlets Rodriguez, Lambert and Adam Lallana. It brings great hope to the future of the national team and they have my full support to go out in Brazil to showcase their talents and perhaps surprise a few viewers.

No comments:

Post a Comment